In September 2020, amidst the coronavirus pandemic, I decided to start my own business after years of contemplation. Thanks to this long process, NAAST's core concept was easy to define: a company offering local history, archipelago nature, and outdoor experiences.
The location was also set: a small boat shed in the heart of Öja Fishing Village by the sea, near Café Bryggan and the Öja Village Center. As the managing director of the village, I know both the area and the community well.
NAAST is short for 'naastans,' a local dialect word meaning 'somewhere' or 'to somewhere.' With NAAST, you never know exactly where you will end up or what story you’ll uncover behind the next island or bend.
As I write this (January 7, 2025), much has changed in the world over the past four years. But NAAST’s core essence has remained the same. I still want to explore my roots, enjoy nature, and share this experience with you.
Warm regards,
Linda Boberg-Santala
Photos by Tarja Jakobsen Photography